MACHI MACHI

Summary

We created a web commercial for Machi Machi Australia’s 2022 Valentine’s Day campaign.

From concepting to post production we worked on this commercial with MACHI MACHI for their Valentine's Day campaign.

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What we've done

1. Strategic Discovery

2. Concepting

3. Script writing

4. Pre-production

5. Production

6. Post-Production

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We've got work to do

MACHI MACHI approached us with the goal to create a web ad for their brand targeting to be used across their social channels in time for Valentine's Day.
After running out to grab a couple of Machi Machi's signature Black Milk Tea with Panna Cotta bottles for inspiration, we got to work concepting the video before getting to work on pre-production

Projection and Post had to run smoothly and efficiently to meet deadlines, through thorough planning, we were able to successfully create a project that we and the client were happy with!

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MACHI MACHI asked us to help

— Create a narrative web ad to capture their customer base's attention

— Understand their brand image and create content that is consistent with their established media

— Identify and visualise a relevant angle to relate their product to Valentine's Day

— Be self-sufficient in creating content from concepting to release

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Creating a complete narrative web ad with a clear and targeted messaging was important for MACHI MACHI to reach their audience on Valentine's Day. Together with the MACHI MACHI team, we completed this goal in a way that we are proud to showcase of a feat of our combined skills and talents.